AI Insights · Timothy · July 2023
Top 5 Beauty Retail Apps on Android in France for Q2 2023
Discover the performance trends of the top beauty retail apps on Android in France during Q2 2023, including weekly downloads and active users.
In the second quarter of 2023, the beauty retail sector on Android in France showcased notable trends. Here, we dive into the performance of the top 5 beauty retail apps, highlighting their weekly downloads and active users. The data comes from Sensor Tower, and more insights can be found there.
Sephora - Make-up, Beauty saw significant fluctuations in weekly downloads. Starting at around 4.8K in late March, downloads peaked at approximately 10.7K by the end of June. Active users also showed a positive trend, growing from 41.5K to 54.8K over the quarter.
Nocibé La beauté partagée experienced a varied download pattern. Downloads began at about 2.4K in late March, reaching a high of around 5.6K at the end of May. Active users mirrored this trend, increasing from 6.8K to 10.1K during the same period.
Beauté Privée demonstrated consistent performance in weekly downloads, starting at 2.6K and seeing minor fluctuations to end at around 1.5K by late June. Active users remained relatively stable, starting at 54.7K and closing the quarter at approximately 53.3K.
Notino: perfumes and cosmetics began the quarter with 3.5K downloads, but saw a significant drop to around 868 by the end of June. Active users followed a similar pattern, starting at 7.4K and ending at around 5.5K.
Marionnaud – Beauté & Soins had a modest start with 856 downloads in late March, experiencing small peaks and ending the quarter with approximately 1.6K downloads. Active user data for this app was not available.
These trends provide a snapshot of the dynamic beauty retail landscape on Android in France for Q2 2023. For more detailed insights and data, visit Sensor Tower.